We were set a branding project, which we could base around any company of our choosing. I decided to make up a fictitious modular furniture company named ‘Modulique’ (modular + chic).
I created different colour schemes of the logo,as they would all represent a different area of the company whilst retaining the brand style. Below I’ve explained what each area of the company focuses on.
The brief stated that the company had to cover 4 areas, Discover, Invent, Make and Deliver. 
I also thought about what some other areas of the Moduliques branding could look like, here I designed the appearance of the lorry that would deliver the modular furniture (orange for the deliver aspect of the company).
The design that would appear on every box (again with a subtle orange logo for the deliver aspect of the business).
I also designed some company stationary including business cards, letters,note paper, envelopes, and an app for Modulique.



Leave a comment